
ABOUT


ABOUT US
Adaktar is a family business that has existed since 1994. We have been dealing with various branches of cosmetics for a quarter of a century and we are one of the leading brands in the Balkans in this field.
In the last few years, we have been working on our innovative project and based on three years of research, analysis and testing on both the domestic and world markets, a leader has finally been identified who will flood the world market. These are Adaktar colored lenses, which we are especially proud of and we are sure that you will adore this product as well as all our other products and services so far.
Natural
Our products stand for a natural change in eye color.
BEAUTY
Beauty
is not about looks. Beauty is about self expression.
proud
Being proud of everything that’s you. Showing all sides of your
personality.
EMPOWER
All the facets. All the nuances. Because true
beauty has no set standard. Only the empowerment to
change at will.

PRODUCT
PHILOSOPHY
Breaking free from norms and boundaries.
Free to wear what you feel.
Because beauty has no set standard,
we believe it should have no boundaries.
That’s why we’re here for you on a mission to develop products that allow you to
express your own kind of beauty.
Free from whatever ideals or limitations that norms, gender, and genetics try to impose on you.
With a global perspective, we’re
on a relentless pursuit of style, safety, and ease-of-use.